Ascent is a modern marketing services company, powered by analytics, deep human understanding, and design thinking.
We help brands to connect with their stakeholders across markets to acquire in-depth insights. We provide a holistic market research experience to our clients and solve all business challenges through data with technology. Our presence in more than 30 countries makes us believe we can cater to all your research needs in any corner of the globe. In addition to that through our extensive partner network we make sure we are able to satisfy your requirement even in markets where we do not have a panel member. Ascent is quality driven because of which our panelists and partner network go through rigorous checks. Not only we implement strict checks during vetting or recruiting but also during sampling we have meticulous and stringent securities to have the finest data quality.
The A-Team
Wearing multiple hats we have an experienced in-house team of project management professionals that never fails to give the best customer service to their clients. Our 24x7 coverage, adherence to client deadlines and understanding of the audience & research needs makes us the best in industry. At Ascent, we also provide customized and tailor-made sampling plans based on the needs of our customers.
Diverse in thought. Inclusive in action.
At Ascent, we understand human sentiments.
Our Life Cycle
01 — Plan
When receive the proposal of a project, we then firstly examine every detail of the requirements like: the nature of product or services, the objective of the project and determining the sample size and methods to collect the relevant data.
02 — ANALYZE
Our team of dedicated researchers begin the analysis of the quantitative/qualitative data by scrutinizing, choosing the metrics, create tables or spreadsheets to draw a conclusion about consumer segment, purchase criteria, business competition or economic environments.
03 — DEVELOP
Market Research activities can be a game changer, we help organisations craft a goal oriented plan, that’ll always provide an upper hand against your competitors, strengthen your connection with the target audience, or both. Developing a market research strategy helps in gaining consumer insights and expand your market reach.
04 — DEPLOY
An effective market research should always be a tool in your strategy for staying on top of consumer needs, changing behaviours and competitive landscape. It improves your decision making abilities and reduces risks. Market Research activities just shows how important it is for the long term sustainability of your company.